[CFQ] 33 Tips for Marketing Success - Nov 22 2005
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In This Issue:
~ 33 Tips for Marketing Success
~ Quote Of The Day
~ Today's Recommended Resource
~ Free Download
~ Tools And Resources
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33 Tips for Marketing Success
When talking to many business owners, professionals
and organizations, I find that in the beginning,
they're sometimes challenged when it comes to finding
three to five marketing tasks to do every, single day.
Just remember, these activities don't have to be
elaborate, they don't have to be long and drawn out,
and they don't have to take up much time.
To get your habit started and to help with your
marketing mindset, here are the types of activities
you can employ each and every day before your non -
marketing, daily work activities begin:
~ Hand write a thank-you note to a prospect or customer
~ Enter customer or prospect names into a database
~ Brainstorm tagline ideas
~ Visit a competitor's website
~ Write an article to pitch to your local business
organization
~ Make a list of press release ideas
~ Write a press release
~ Call a newspaper and ask who the feature editor is
for your area of expertise
~ Compose an e-mail sales letter
~ Call a few prospects or customers to get their e-mail
contact information
~ Develop a series of survey questions
~ Brainstorm advertising concepts
~ Write a pitch letter to a radio or TV station
~ Get contact information from media outlets
~ Plan a renaming of your products
~ Work on new product development and introduction ideas
~ Invite a customer or prospect to your office for
coffee or to discuss new ideas
~ Recognize a special prospect or customer
~ Discuss a fusion marketing idea with a strategic
business partner
~ Visit a few marketing-related websites
~ Post new information on your website
~ Plan your networking calendar for the week
~ Call to follow up with networking contacts
~ Get price estimates for the printing and mailing
of your direct-mail campaign
~ Mail samples of your product to top prospects
~ Brainstorm ideas for an "enter to win" contest
~ Develop a coupon for your product or service
~ Rewrite your phone's on-hold message script
~ Write an article or other text for your newsletter
~ Brainstorm new product or service ideas
~ Plan a new customer service activity that will truly
delight your customers
~ Develop your benefit list and compare to it to your
competitions'
~ Develop a checklist, top-ten list or other information
as a response to a marketing hook
If you're still challenged with finding the right
activities for your daily, three to five tasks, break your
marketing down into these general categories: Direct Mail,
Networking, Publicity, Advertising, Fusion, Planning, New
Products and Services, Marketing Communication Materials,
and so on.
Then concentrate on thinking up activities for one area
at a time. No one is really counting your "three to five"
things. The point is to do something related to marketing
every day to help you think about marketing all the time.
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Quote of the Day:
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"Don't look to become a person of success,
look instead to become a person of value."
~ Albert Einstein
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~ Today's Recommended Resource
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Guerrilla Marketing Coach
I want to introduce you to a fabulous set of resources
you'll be benefiting from over and over again from
Guerrilla Marketing Coach. They are all about low cost,
high impact marketing and have developed numerous programs
to help you build your business.
152 pages of Laser-focued Guerrilla Marketing Strategies
and 12 audios from Master GM Practitioners.
Go here to find out more:
--> Guerrilla Marketing
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~ Free Download
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The Business Masters Course
The Webmaster BUSINESS Masters Course covers a range
of need-to-know operational topics from developing a
comprehensive business plan, to targeted marketing,
to designing for your client's success (and yours!),
to finding clients, to communicating effectively, to
writing winning proposals, to signing profitable
contracts.
--> The Business Masters Course (.PDF)
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Tools and Resources
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As always, drop by the website for additional tools
and resources to assist in your Internet Marketing
success!
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