[CFQ] Confessions Of A Dumb Monkey - Jan 24 2006
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In This Issue:
~ Confessions Of A Dumb Monkey
~ Marketing Tip
~ Quote Of The Day
~ Today's Recommended Resource
~ Free Download
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I just have to share this article with you - not only does
it make sense but it also is a great reminder for us when
we are planning our adveriting and promotions.
Confessions Of A Dumb Monkey
by John Colanzi
Sometimes I'm so dumb it amazes me. I know that I
should never fall in love with a program and I should
never get complacent with how I market.
I guess that makes me a dumb monkey.
So what do I mean by that?
There are some countries where monkeys are a delicacy.
More specifically their brains.
One of the methods they use to capture the monkeys is
to take a large jar and place a nut or fruit in the
bottom. Anything that the monkey likes to eat.
The top of the jar is just big enough for the monkeys
open hand to reach in and just heavy enough that the
monkey can't run with it.
When the monkey reaches in and grabs his little goody,
he finds he can't get his hand out. No matter how
hard he struggles, he can't pull his hand out.
Now this dumb monkey doesn't realize, that if he
let go of the prize he's clutching in his hand, he
could easily get his hand back out.
The same thing happens to online marketers. They find
a product or service and fall in love with it. They
promote it to the high heavens.
But no matter how much they promote, they can't seem
to make a sale. Just like that monkey that won't
drop the nut, they just keep pouring good money after
bad and refuse to let go.
The same thing happens with their marketing methods.
They fall into the trap of using an advertising
technique or marketing method that doesn't bring any
results.
It doesn't matter how bad the results are they just
keep throwing more money into the pot, hoping this
time it will work.
Man alive, they've become just as trapped as that little
monkey. They don't know when to let go. They've fallen
in love and keep spending money like a drunken sailor
on shore leave.
Do yourself a favor, don't be a dumb monkey.
If a marketing method isn't working, let it go and find
something that does.
If a product or service doesn't sell, let it go and
find something that will.
Smart investors know that secret. Many times the only
difference between a successful investor and a losing
investor is, the successful investor knows when to cut
his losses.
Your business can be the best investment you ever make,
but like any investment, you have to know when to
pyramid your profits and even more importantly when to
cut your losses.
Learn that lesson and you're on your way to success.
**********
Copyright (c) John Colanzi.
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~ Marketing Tip
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Inform people about your site or freebie through
e-mail announce lists. You can find them by typing
"e-mail announce lists" in any search engine.
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Quote of the Day:
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Be, do and have
"Often people attempt to live their lives backwards:
they try to have more things, or more money, in order
to do more of what they want so they will be happier.
The way it actually works is the reverse. You must
first be who you really are, then do what you love to
do, in order to have what you want."
-- Margaret Young
The formula for success is Be, Do, Have. If we seek
abundance, we must be abundant in spirit. We can begin
to cultivate spiritual wealth by opening our hearts in
gratitude.
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~ Today's Recommended Resource
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"Desperate for Money"
Find out what plans top Internet marketers come
up with when they are challenged to make a $1000
on the Internet in less than 48 hours.
--> Desperate for Money
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~ Free Download
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How to Make Six-Figures Online.
This is quite possibly the most important concept
that has been taught in terms of building wealth
online (or offline, for that matter). It's so simple
that most people fail to put it into action because
they think it's not that important. It is.
Read it. And, more importantly, do it.
--> How to Make Six-Figures Online
(.pdf file)
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Tools and Resources
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As always, drop by the website for additional tools
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success!
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